Top Trucks for 2014

2014 promises to be a great year for trucks, particularly for U.S. automakers.  Here is a look at some of the top trucks we can expect for 2014, and what’s going on in the industry.

2014 GMC Sierra 1500 by David Guo on Flickr

2014 GMC Sierra 1500

Starting with some very good news, General Motor’s 2014 Chevrolet Silverado 1500 and High Country, as well as the GMC Sierra and Sierra Denali 1500, all caught attention this month by being the first trucks to win the National Highway Traffic Safety Administration’s five-star rating.  Currently, the Silverado is the second best selling pickup in the U.S. and the safety rating can only help. Couple that with the new model’s V-6 option for better fuel efficiency and you have a recipe for market share victory for GM in the coming year.  The Silverado has also been testing well thus far for Consumer Reports next best of report and so its future continues to look bright.

Speaking of Consumer Reports, the magazine just named the 2013 Ram 1500 as a “worthy buy,” beating out both the Toyota Tundra and the F-150, and coming in just behind the now-discontinued Chevy Avalanche in the pickup truck arena. This third-place best selling truck also features the EcoDiesel option, an upgrade of $4500, and boasts 27mpg, making it a strong contender to rise through the ranks in 2014.

What’s ahead for the Ford F-150, the best selling truck in America? Ford recently announced a natural gas option for 2014.  A modified V-6 will allow ability to change off and run on compressed natural gas, which is cleaner than gasoline or diesel, for a modest upgrade fee of just over $300.  However, to enable a duel fuel setup, the owner will have to add additional modifications that can cost well over $7,000.  But with the potential to achieve 750 miles on one tank of gas, this option is attractive to those who want to save fuel and go easy on the environment.  With their EcoBoost option already a hit at a $2400 upgrade price, consumers may be ready for more intense savings on mileage.

Despite all this good news for American truck makers, there is a caveat. After a difficult year with a plant that opened in Texas, the 2014 Toyota Tundra released it pricing this summer, starting just under $26,000. The company is betting on finally beating out the American truck companies with the new Tundra, looking to come up to #1 from #6 in U.S. sales rankings.  According to the financial website, Fool.com, Toyota has had less to worry about in pricing, thanks to the Trans-Pacific Partnership trade negotiations that recently took place, which abolishes “tariffs on Japanese vehicles entering the U.S. market.” No more costly tariffs means more competitive pricing, to the dismay of Detroit. This could be a blow to the American car companies that have maintained the lead in this field.  However, Toyota has gambled on a traditional approach: no eco-friendly or modified V-6’s for this brand.  They are convinced the mileage you actually achieve with an EcoBoost or EcoDiesel is not any better and won’t make a difference in sales in 2014 – but will consumers agree?

Only time will tell how the American public will respond to the 2014 truck offerings, and if Detroit will maintain advantage.  From what I’ve read, the odds look pretty good.

Speak Your Mind

*